The Glominerals new fragrance Fleur Essence is designed and packaged for the woman on the go. The glass vial and roller ball applicator were chosen for ease of use, according to Cat Tatman, gloprofessional Director of Marketing. “It’s a particularly good applicator for fragrance oil. I also like the compact size—and we’ve created a small faux purple leather pouch so it can go with you in your purse,” she says. “The scent was created to be clean, but feminine scent and not over powering. I wanted this to be an everyday fragrance. Our products enhance and compliment women’s natural beauty and that’s how we wanted the fragrance to translate and as a compliment to a woman not an over powering statement.”